gk2gk: Assisting Geeky Singles Discover a Leia their Han Solo — And The Other Way Around

The Short Version: With shows like “the major Bang concept” and video games like wow growing in popularity almost every time, it’s really no longer an insult to contact some one a technical. Actually, we today would go on it as a compliment. Which is particularly true of the people at gk2gk.com, a dating site that motivates singles to embrace their particular internal technical, nerd, or dork and assists all of them discover their own great match — because every Han Solo requires their Leia (and the other way around).


I was 12 years old whenever I very first browse “Harry Potter while the Sorcerer’s rock,” and I had gotten thus engrossed that I completed the ebook in under every single day.

My personal love for the storyline towards Boy Just who existed has actually merely grown much deeper as decades went by. I recall wishing consistent with my aunt at Barnes and Noble for the discharge of “Goblet of Fire” and going to the midnight displaying of “purchase on the Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I go to Harry Potter sunday at Universal Studios per January (with pride putting on my Slytherin hues!) and watch the marathons each time they’re on TV.

Like scores of others, we spent my youth with Harry, Ron, and Hermione, as well as their quest has influenced my entire life in numerous methods. Whether it’s Harry Potter or other book, film, or video game, getting excited about a pursuit frequently shapes which people are, who they truly are pals with, and even whom they date — no any understands that a lot more than gk2gk.com.

Based in 2004, gk2gk may be the original dating site for solitary geeks, dorks, and nerds (it doesn’t matter if they may be into Superstar Wars, Anime, or Cosplay) to find like-minded people for friendship, a date, a connection, if not matrimony.

To obtain a glimpse into the fun, unique field of gk2gk and the similarly geeky folks behind the website, we reached over to Senior Affiliate Manager Erica Roth, which shared everything around.

“Mingle” & Some other Interactive Features motivate Singles to Open Up

The gk2gk sign-up is a common one: it takes only 2 minutes to produce a profile with standard information just like your age, gender, appearance, and perfect day. However, gk2gk requires it one step further by asking users to classify themselves as a “music enthusiast,” “sporty,” “artistic,” or many geeky yet caring terms and conditions.

There’s also a section within profile for responding to much more concerns like “should you decide could carry out meal with any individual, who would it be and just why?” “what is Your Favorite Board Game?” or producing a concern of your very own, which are used in the corresponding process. You are additionally motivated to feature keyword phrases inside profile for better coordinating (e.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize all of them everything possible.

Just what gk2gk also excels at is actually the interactive characteristics eg Mingle, a carousel of matches that requires “do you go on a night out together with him/her?” state no and you’re found another profile. Say yes and you are provided more details towards person and may send them a solution to at least one of concerns to make the journey to know one another even more.

Through this unique program, gk2gk is able to study on their users’ on-site habits and create enjoyable, offline-like interactions that fundamentally cause much better connections.

“The entertaining features on the webpage truly get you to start,” Erica said.

The Inspiration Behind gk2gk — Geeks Helping various other Geeks

Spencer Koppel had gotten the idea for a geek-specific dating internet site in 2004 after going right through a breakup. Newly solitary and a self-proclaimed technical, Spencer was sick and tired of the shortage options for men and women like him who had been into computers, crossword puzzles, comical publications, and comparable interests — and exactly who did not put focus on look and social standing.

“appearances commonly important in terms of exactly who i’d want to consider,” Spencer informed ChicagoReader.com. “It is more, can we have common interests? Will we look at the exact same types of publications?”

The guy conveyed their frustrations to their girl, Laina, which proposed he get things into their own arms, so the guy performed and launched gk2gk soon after.

In 2015, Spencer passed the gk2gk baton on to Avalanche LLC, a company that develops and marketplaces profitable sites like his (its very first release being Date.com in 1997 on valentine’s). Avalanche presently has over 20 conventional and niche websites inside the internet dating sector, with a combined 5 million+ registered people (2 million on gk2gk only) much more than 100 nations and 100,000 brand new singles signing up for every month.

“We love staying in the really love business,” their unique motto claims.

Behind the remarkable figures is actually a group that’s in the same way geeky because the men and women they assist. When they’re perhaps not carrying out things like attending Comi-Con with each other, they can be having fun with their particular individual geeky passions — for example President Meir Stralhberg watches “celebrity Trek,” CFO Peder Sahlin methods photography and knows the worth of a good Hawaiian shirt, and Director of promotional Carlos Ealdama gathers classic sneakers.

“Im, specifically, a movie enthusiast,” Erica added.

Final Thoughts

gk2gk provides changed the net matchmaking scene for geeks, so when an other technical, i truly respect that. a nerd is definitely a person who is passionate about some thing — whether it’s men playing WoW, a woman obsessing over Harry Potter, or a small grouping of individuals reveling inside their discussed interest. Each of us simply want to fulfill that special someone which becomes you, and gk2gk is streamlining that procedure.

“‘Geek’ is actually a fairly broad phase, therefore it can mean several types of men and women, if they’re tech experienced or interested in science fiction or online video gaming or comics. Despite the reality gk2gk is actually a distinct segment dating internet site, there is an easy selection possibilities within that niche,” Erica said.

Where same vein, Erica added that goal for gk2gk should carry on attaining a larger, much more varied audience, especially in terms of attracting much more women.

“we actually need to get more females inside system so it’s a straight playing area and people have a much better user experience,” she said.


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